Great question! Understanding how we make money helps explain why Atlas Earth is sustainable and legitimate. Here's our complete revenue breakdown.
Primary revenue streams:
In-app purchases (Main income source):
Atlas Bucks sales - The primary way is in-app purchases; people buying Atlas Bucks and Legendary Parcel Upgrades
Premium upgrades - Players purchasing 2,500 AB Legendary Parcel Upgrades for enhanced parcels
Atlas Explorer Club - Our subscription service that lets players earn more AB from the daily login ladder
Brand partnerships:
Merchant platform - Brands pay us to show their offers on the Atlas Merchant Platform
Travel commissions - Hotel booking partnerships through Atlas Travel
Arcade partnerships - We have some third party partners who pay us to show players games in the Arcade, hotel stays in Travel, and surveys in Surveys for Bucks
The advertising model (Revenue neutral):
How ads actually work:
Break-even system - We don't really make money from ads, though; we break even
Direct player payments - The money advertisers pay us to show players ads gets earmarked for rent redemptions
Revenue passthrough - When a player redeems virtual rent for real-world currency, the money we send them comes out of our ad revenue
Why this model works:
Sustainable growth - Multiple revenue streams create business stability
Player value - Free-to-play options keep the game accessible to everyone
Win-win partnerships - Brands reach engaged users, players get real rewards
Reinvestment cycle - Revenue funds game improvements and new features
What this means for players:
No hidden costs:
- Your rent payments come directly from advertising revenue
- In-app purchases fund game development and operations
- Free players contribute through ad engagement
Legitimate business:
- Diversified revenue streams prove long-term viability
- Transparent model similar to other successful mobile games
- Real partnerships with established brands and platforms
Continued development:
- Revenue funds new features, events, and improvements
- Sustainable model means Atlas Earth can grow long-term
- Investment in technology and user experience
Pro tip: This transparent business model is exactly why Atlas Earth can offer real money rewards - we have genuine revenue sources that don't depend on taking money from one player to pay another!